{"id":8128,"date":"2020-12-29T20:21:29","date_gmt":"2020-12-30T04:21:29","guid":{"rendered":"https:\/\/www.road2ca.com\/blog\/?p=8128"},"modified":"2020-12-29T20:21:35","modified_gmt":"2020-12-30T04:21:35","slug":"a-new-year-with-a-new-quilt-show","status":"publish","type":"post","link":"https:\/\/road2ca.com\/blog\/2020\/12\/29\/a-new-year-with-a-new-quilt-show\/","title":{"rendered":"A New Year With A New Quilt Show"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When the Ontario Convention Center officially notified Road to California\u2019s owner, Matt Reese, on October 1, 2020, that they would be unable to house the show in January 2021 due to local and state Health Department rules, Matt had a choice to make. He could either cancel the 25 year show, shutting down a beloved quilting tradition, leaving him and the Reese a family without a source of income. Or, he could go out on a limb and transform Road\u2019s traditional model to a new quilt show that could meet the current challenging circumstances. He chose the latter and embarked on creating the first ever, Road@Home\u2014 an all virtual, new quilt show unlike any online show tried before.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"379\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@Home-1024x379.png\" alt=\"New Quilt Show\" class=\"wp-image-8036\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@Home-1024x379.png 1024w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@Home-300x111.png 300w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@Home-768x284.png 768w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@Home.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">A Reese Family Tradition<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/road2ca.com\/blog\/2016\/03\/02\/matt-reese-roads-show-director-and-lawyer\/\" target=\"_blank\" rel=\"noreferrer noopener\">Matt Reese <\/a>is the grandson of Road to California\u2019s founder, <a href=\"https:\/\/road2ca.com\/blog\/2017\/10\/27\/meet-carolyn-reese-former-owner-and-chief-ghoul-of-road-to-california\/\" target=\"_blank\" rel=\"noreferrer noopener\">Carolyn Reese<\/a>. Road has been a family owned and run show since 1995. Through the years, various family members have carried out different roles in presenting the show.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/01\/Matt-and-Carolyn.jpg\" alt=\"New Quilt Show\" class=\"wp-image-7214\" width=\"408\" height=\"317\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/01\/Matt-and-Carolyn.jpg 505w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/01\/Matt-and-Carolyn-300x233.jpg 300w\" sizes=\"auto, (max-width: 408px) 100vw, 408px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Matt got involved with the show in 2004 when he was 14 years old, first as a volunteer and later receiving a stipend for his work. His first responsibility was to haul equipment in and out of the Convention Center. In 2008, he took over for a cousin, first as the assistant to his Grandmother, then later moving on to logistics. Each subsequent year brought more responsibilities and more opportunities to learn all the ins and outs of running a successful quilt show. No matter what his job, Matt was always looking for better ways to run the business, making suggestions to improve it here and there. And if becoming more involved in the business wasn\u2019t challenging enough, during this period, Matt not only graduated from college, but he also went on to <a href=\"https:\/\/road2ca.com\/blog\/2013\/09\/24\/meet-matt-reese-road-to-california-show-manager\/\">law school and passed the California Bar Exam<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2017\/12\/11008464_10152910762858391_7017291139426549922_n.jpg\" alt=\"\" class=\"wp-image-5376\" width=\"235\" height=\"235\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2017\/12\/11008464_10152910762858391_7017291139426549922_n.jpg 200w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2017\/12\/11008464_10152910762858391_7017291139426549922_n-150x150.jpg 150w\" sizes=\"auto, (max-width: 235px) 100vw, 235px\" \/><figcaption>\n\t\t\t\t<![CDATA[]]>\t\t<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Because of his past experience working all aspects of Road, when Carolyn Reese decided to retire, it was an easy decision for Matt to step into the role of owner of Road to California, forging the way for the next Reese generation. Flexible work hours, a way to provide for his growing family, and inheriting a show with a proven track record, gave Matt the confidence to leave a lucrative law career and take over the family business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Growing and Improving Road<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">From the very beginning in his new role as owner, Matt implemented important updates to develop an improved, new quilt show. These changes included hiring a <strong><em>professional software developer<\/em><\/strong> to create a <strong><em>new software program<\/em><\/strong>, <strong><em>registration system<\/em><\/strong> and <strong><em><a href=\"https:\/\/online.roadtocalifornia.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">website<\/a><\/em><\/strong>. Matt has also developed <strong><em>a more business savvy Road<\/em><\/strong>, setting a long-term vision while maintaining the family feel.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Screen-Shot-2020-11-13-at-9.54.45-AM-1024x768.png\" alt=\"\" class=\"wp-image-8028\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Screen-Shot-2020-11-13-at-9.54.45-AM-1024x768.png 1024w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Screen-Shot-2020-11-13-at-9.54.45-AM-300x225.png 300w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Screen-Shot-2020-11-13-at-9.54.45-AM-768x576.png 768w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Screen-Shot-2020-11-13-at-9.54.45-AM-1536x1152.png 1536w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Screen-Shot-2020-11-13-at-9.54.45-AM.png 1601w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">COVID 19 and Road<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">When Matt was first told that there could not be a traditional Road to California, it was the start of an <strong>\u201cemotional rollercoaster\u201d <\/strong>for him \u2014 and the Reese family. In one way, he was relieved that he didn\u2019t have to keep wondering about how to offer an in person show during a pandemic. But on the other hand, how would Road be able to pivot to a new quilt show that could still be relevant and important to everyone involved? Matt recalls it was a time of a lot of \u201c stress\u201d and \u201c sleepless nights. Whatever he was going to decide on going forward was going to <strong>\u201caffect everything in my life.\u201d <\/strong>He and his wife spent many nights going over every detail. Just as many other small businesses experienced with COVID-19, there were many times Matt and the team were unsure of the future of the show due to the pandemic. They did not give up.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Road has always valued our Road Family, not just the members of the Reese Family, but our vendors, teachers, sponsors, and of course, attendees. How could we bring an event that was safe and enjoyable for all? <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/12\/DSC07074-640x427-1.jpg\" alt=\"\" class=\"wp-image-8129\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/12\/DSC07074-640x427-1.jpg 640w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/12\/DSC07074-640x427-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The result of all this soul searching: Road@Home. <a href=\"https:\/\/road2ca.com\/blog\/2020\/11\/06\/zoom-on-in-for-roadhome\/\" target=\"_blank\" rel=\"noreferrer noopener\">Road@Home <\/a>actually took a long time to come together as Matt never wanted to share something that he felt did not represent the Road Family in its entirety.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Welcome to Road@Home<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Road@Home <em>is not <\/em>an in-person Road to California dropped into an online format. It is a totally new quilt show redesigned to fit a virtual format. Road@Home is <strong>its own unique experience, unlike any other virtual quilt show that has been offered in 2020.<\/strong> <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To begin with, Road@Home has <strong>the largest collection of classes<\/strong> \u2014over 200\u2013 more than any other show. <strong>More than 100 teachers from around the world<\/strong> applied to teach and Road accepted pretty much all of them. In-person Road could never have been able to offer such variety with so many quality instructors at one time and that\u2019s exciting!!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"360\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/12\/Baker-Beach-Mollon-Sandra-L_-Full-Sandra-Mollon-1.jpeg\" alt=\"\" class=\"wp-image-8120\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/12\/Baker-Beach-Mollon-Sandra-L_-Full-Sandra-Mollon-1.jpeg 500w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/12\/Baker-Beach-Mollon-Sandra-L_-Full-Sandra-Mollon-1-300x216.jpeg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><figcaption>\u00a0FL03 \u2013 Art Quilts From Photographs by Sandra Mollon on Friday, January 22, 2021<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Road@Home has still been able to <strong>offer traditional fan favorites<\/strong> like a 2.0 version of Roundabout, a variety of <strong>vendors<\/strong> not found anywhere else, and <strong>Special Exhibits<\/strong> to inspire.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <strong>latest technology<\/strong> has been adapted to prepare for Road@Home\u2019s new quilt show launch. A <strong>special Zoom link<\/strong> has been established and a <a href=\"https:\/\/www.youtube.com\/channel\/UCc7aODgIfmpBCxi8lUhHQ_g\" target=\"_blank\" rel=\"noreferrer noopener\">Road@Home <strong>YouTube channel<\/strong><\/a> is now available. And of course, Road has been utilizing their <strong>regular social media channels<\/strong> on <a href=\"https:\/\/www.facebook.com\/road2ca\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>, <a href=\"https:\/\/www.instagram.com\/road2ca\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a>, and <a href=\"https:\/\/twitter.com\/Road2CA\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Road@Home is <strong>welcoming seasoned Road quilt show regulars as well as new participants<\/strong> who have heard about Road\u2019s reputation but due to time and\/or distance, have not been able to attend in the past. <strong>Anyone can participate<\/strong> with Road@Home\u2019s offerings even if they don\u2019t enroll in a class. After registering for a Road account and signing up for Road to California\u2019s newsletter, <strong>anyone can take advantage of special events, lectures, and vendors.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Has the change to a new quilt show been easy? Not quite. Working with a skeleton crew to redesign a whole new program has kept staff extremely busy and extremely innovative. But as Matt Reese shares, everyone at Road agrees: <strong>\u201cWe\u2019ve given our all to make Road@Home a really special experience.\u201d<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-1024x976.png\" alt=\"\" class=\"wp-image-8030\" width=\"414\" height=\"394\" srcset=\"https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-1024x976.png 1024w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-300x286.png 300w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-768x732.png 768w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-1536x1463.png 1536w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-2048x1951.png 2048w, https:\/\/road2ca.com\/blog\/wp-content\/uploads\/2020\/11\/Road@HomeV1-1920x1829.png 1920w\" sizes=\"auto, (max-width: 414px) 100vw, 414px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Will you be joining us virtually, January 20 &#8211; 23, 2021, for Road@Home?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When the Ontario Convention Center officially notified Road to California\u2019s owner, Matt Reese, on October 1, 2020, that they would be unable to house the show in January 2021 due to local and state Health Department rules, Matt had a choice to make. He could either cancel the 25 year show, shutting down a beloved [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-8128","post","type-post","status-publish","format-standard","hentry","category-uncategorised"],"jetpack_featured_media_url":"","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/posts\/8128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/comments?post=8128"}],"version-history":[{"count":1,"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/posts\/8128\/revisions"}],"predecessor-version":[{"id":8130,"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/posts\/8128\/revisions\/8130"}],"wp:attachment":[{"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/media?parent=8128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/categories?post=8128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/road2ca.com\/blog\/wp-json\/wp\/v2\/tags?post=8128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}