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Meet Road 2019 Ruby Sponsors-Part I

Road to California would not be the premier consumer quilt show that it is without our sponsors. “Our sponsors are what keeps us competitive,” shared Show Owner, Matt Reese. Because of their generous support, Road continues to attract the industry’s finest entrants, teachers and vendors which are enjoyed by the thousands of our guests that attend our event.

Road 2019 has 13 Ruby Sponsors.

To be at this third level of sponsorship, (our Platinum Sponsor, Gammill, is the highest level followed by Emerald Sponsors), a company donates $2,250 towards the show. Their generous contribution goes toward prize money for the quilt show contest as well as help fund other aspects of the event. Some Ruby Sponsors will also have a vendor booth on the main floor while many will have their products available with other retailers at the show.

Quilt Show Ruby Sponsor

One of the companies new to the Ruby Level of sponsorship is Creative Grids®, makers of over 100 quilting rulers and templates. Their original non-slip rulers are made in over 30 standard sizes, each incorporating their Turn-A-Round feature – designated by the 1/2 inch grip sides – to add the 1/2 inch seam allowance to quilt pieces. Creative Grids® is sponsoring the Pictorial Category in Road’s 2019 Quilt Contest, awarding prizes to the First, Second, and Third Place winners.

Some of the other Ruby Level Sponsors include:


This Swiss, family owned company, has been celebrating creativity  for 125 years. As part of their anniversary celebration, Bernina created a gold-plated special edition presser foot. Bernina is sponsoring the Animal Category, giving prize money to the First, Second, and Third Place winners. 


Brother International has more than 100 years of history in the global sewing industry. They’ve been a leader in the US for more than 60 years, offering a diverse lineup of machines with industry-first, exclusive features. Their motto is “Explore, learn and remember — being creative isn’t a hobby; it’s a way of life!” Winners in the Naturescape Category will be sponsored by Brother. 


Since around 1940, the Elna trademark has always symbolized quality, innovation and service. Today, Elna continues to build the company with these three elements as the foundation. Elna is a growing company committed to bringing excellence to our customers and our international distribution network. Elna is active in more than 60 countries, throughout the world. Elna is sponsoring the Other-Wall Category. 

Husqvarna Viking

The need for change inspired their beginning. They began as a royal arms factory in Huskvarna, Sweden in 1689.  Almost two centuries later in 1872, facing declining demand for firearms, the artisans of the factory were inspired to make a more peaceful product—sewing machines. Today, Husqvarna Viking® is a worldwide organization that still designs high-quality sewing machines in Sweden and markets our products to passionate sewers all across the globe.  Prizes for the Human Image Category will be awarded by Husqvarna Viking.  

Innova (ABM International)

Innova longarm machines are manufactured by ABM International, a three generation family owned and operated business near Houston Texas and are engineered to meet the most discerning quilter’s needs. Based on a long term commitment to excellence, ABM International offers a full array of high quality quilting machinery. Innova will be giving prizes to the Mixed Large Category.  


Martelli Enterprises is an international company based in Pensacola, Florida. They make tools, equipment, work stations and machines for sewing, quilting, and embroidery. For over 20 years, they have provided quilters and other sewing and crafting enthusiasts with the tools and accessories to pursue their art and express themselves. The Applique Wall Category will be sponsored by Martelli.

Thank you to these great Ruby Sponsors of Road to California 2019. We will recognize the remaining Ruby Sponsors in our next blog article. 


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